The advantages of adding corporate events to your marketing
Image courtesy of CSG London Direct marketers are adept at trade show marketing. We know how to select the shows ... read more
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Conference & Seminars / Events / Sales / Small business marketing
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To shake up your exhibiting programme “out there” thinking may be just what you need
This is one way of attracting attention from the team at Corporate Entertainment Professionals Sometimes you need to do things ... read more
Trade show advice / Trade show ideas / Trade show marketing
by David O'Beirne, 13th March 2018 -
Trade shows: A bit like sharks… Both can take huge bites out of things
Sharks like these Great Whites, are expert chunk removers Today, I’m going to highlight something fundamental to sales success in ... read more
Sales / Stand Management / Trade show advice / Trade show marketing / Trade show sales
by David O'Beirne, 6th March 2018 -
After-show sales management: The show is over, now what?
The image above is courtesy of ExCeL London After-show sales management is not often talked about, but here’s the gist. ... read more
Lead Management / Stand Management / Trade show marketing
by Jeannette La, 27th February 2018 -
Ten reasons to embrace being the stand manager in your company
I’m always surprised and disappointed when stand managers disclose they’re in charge of a stand at a trade show almost ... read more
Marketing / Stand Management / Trade show advice / Trade show marketing
by David O'Beirne, 20th February 2018 -
Increasing your stand & display space: When it’s time to go “large”
There comes a time for many exhibitors when they feel the need to substantially increase the size of their stand. ... read more
Design & Build / Stand Management / Trade show marketing / Visibility & Impact
by David O'Beirne, 13th February 2018 -
How to “borrow” great trade show marketing ideas
Could you borrow the idea of on-stand demonstrations to pull crowds like this one as seen at a recent Salon ... read more
Design & Build / Stand Management / Trade show advice / Trade show marketing
by Charles Dugan, 30th January 2018 -
For exhibiting success: Think like a sponsor
Last week’s post highlighted a success mindset that could help you succeed when you exhibit. A way of thinking that ... read more
Experiential / Sponsorship / Stand Management / Trade show marketing
by David O'Beirne, 23rd January 2018 -
Sales team: Why we are too good for visitors to miss
Do you believe that your company; your stand; the whatever it is that your company does is just too good ... read more
Sales / Staffing / Stand Management / Trade show advice
by David O'Beirne, 16th January 2018 -
A short guide to creating memorable trade show experience marketing
Experience marketing in action. Buyers at the London Wine Fair experiencing the brand. Note the cardboard stand which is part ... read more
Experiential / Stand Management / Trade show advice / Trade show marketing
by David O'Beirne, 9th January 2018
