The Fast Guide To Successful Conference & Seminar Presentations
Seminars and conferences that run within or alongside trade shows present some excellent opportunities both for your business and for you ... read more
Posts by David O'Beirne
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Conference & Seminars / Marketing / Visibility & Impact
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15 Great Trade Show Promotional Ideas To Impress Your Visitors
“What’s the merch like?” asked my 14 year old daughter. She and I were walking from the car park of the O2 arena ... read more
Giveaways & Incentives / Marketing / Visibility & Impact
by David O'Beirne, 6th June 2017 -
Email Marketing: Shock News: Social Hasn’t Killed Email!
In the age of social media, you could be led to believe that good old-fashioned email as a tool for anything beyond ... read more
Lead Management / Marketing / Sales
by David O'Beirne, 30th May 2017 -
127 Facts About Video Marketing
Video as a marketing tool. This is a great infographic from Website Builder (see it here). It lists a lot of ... read more
Marketing / Tech
by David O'Beirne, 22nd May 2017 -
Sales: When They Aren’t Growing As They Should
One of the biggest dangers for a small business is being diverted away from the discipline of sales development. All hands, often including ... read more
Marketing / Sales
by David O'Beirne, 16th May 2017 -
Digital Displays: What Do They Offer That Graphics Can’t? This Stand Highlights Some Examples…
I’m often asked why all the fuss about digital displays or digital elements within stands at trade shows. Hopefully the ... read more
Digital Displays / Tech / Visibility & Impact
by David O'Beirne, 10th May 2017 -
Trade Show Success: It’s All Down To The Visitors!
It’s all down to the visitors! This is what I yelled in my sleep much to the surprise of my ... read more
Marketing / Show Selection & Planning / Stand Management
by David O'Beirne, 4th May 2017 -
Trade Shows: The Intelligence Industry
Information. Market intelligence. It’s a powerful thing. It can lead you to make good decisions if you have the right ... read more
Marketing / Measurement & Reporting / Stand Management
by David O'Beirne, 3rd May 2017 -
Visibility & Impact: The Art Of Selling To People When They Are Not On Your Stand
Venue branding; show media; sponsorship opportunities. These are names that are commonly applied to things that show organisers and venues ... read more
Experiential / Marketing / Sponsorship / Visibility & Impact
by David O'Beirne, 2nd May 2017 -
Exhibiting Soon? Haven’t Done Much Preparation?…. Stand Management Action Plan Part 2
In Exhibiting Soon? Part One, I finished-up by highlighting that getting your objectives straight for the show was very important ... read more
Lead Management / Stand Management
by David O'Beirne, 26th April 2017
